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 CIC/CASE
Advancement Study
In partnership with the Council
for Advancement and Support of Education (CASE), CIC is sponsoring
a study of the institutional advancement practices of small and mid-sized
private colleges and universities. Four similar studies have been jointly
conducted, roughly every seven years, dating back to 1976. Information
from these comparative studies have provided useful information on mission-critical
activities to CIC member institutions as well as a useful portrait of
the institutional advancement activities of smaller independent colleges.
CIC members are asked to complete a detailed survey covering a wide range
of advancement activities and functions, including:
- management, staffing, and budget of institutional advancement activities
- fundraising goals, as well as roles of the president and trustees
- public relations, marketing, and communication activities
- alumni activities
- admissions, and recruitment activities
Information collected from the surveys are analyzed and published in
aggregate form. Participation is voluntary and the confidentiality of
institutional information is assured. Participating institutions receive
a complementary copy of the study findings.
Program Status: In January 2006, surveys were distributed to CIC
member institutions with a requested response date of February 28, 2006.
CIC and CASE are preparing a report based on survey results that will
be available in fall 2007.
CIC/CASE Advancement
Survey 
(In order to view properly, you must have Adobe
Acrobat, available for free from the Adobe
Web site.)
For questions about the CIC/CASE Advancement Survey, contact
CIC Director of Research Hal Hartley at hhartley@cic.nche.edu
or (202) 466-7230.
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